On this episode of Tourpreneur, we explore the power of play in the tourism industry. Samantha Hardcastle (The Storied Experience), emphasizes that incorporating elements of play into tour experiences can create a more engaging and memorable experience for participants. We discuss the different modes of play and how they are connected to individuals’ childhood behaviors and hobbies. We also delve into the neuroscience of play and its importance in facilitating continuous learning.
“It’s less about rules and you want to create structure. You want people to feel safe, but you also want them to feel safe to step outside of their normal concept of every day.“- Samantha Hardcastle
This episode covers:
- Differentiation between “exploration,” “discovery,” and “play”
- The importance of intrinsic motivation and allowing for control
- Examples of incorporating forms of play into tour experiences
- The neuroscience behind play and the importance of physical engagement and creative outlet
- Examples of incorporating forms of play into tour experiences
About Samantha Hardcastle
Samantha Hardcastle (The Storied Experience) believes that imagination is key to creating meaningful experiences. Simply providing information is not enough; people need to engage with it in a tangible way. Samantha sees play as the perfect vehicle for creating interactive and three-dimensional experiences that allow people to truly connect with the world around them.