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TP CONNECT 2026 | Louisville, KY | Nov 17 and 18

One WORKSHOP OR CONVERSATION MIGHT unlock everything.

A two day conference for tour operators. November 17 and 18 at The Seelbach in Louisville, with a welcome party on November 16.

Thank you to our sponsors

Our sponsors are part of the program: Gondola leads the AI Visibility keynote and one on ones, and FareHarbor, Picsaurus, and Tour Marketing Suite host Table Talks.

Gold Sponsor
Gondola
Green Sponsors
FareHarborPicsaurusTour Marketing Suite

A big thank you to TripSchool for welcoming us alongside TripCon.

Two days built around the problems that matter most to your business.

Three experiences run side by side, with something new starting every hour.

Strategy Stage

With Peter Syme & Anna Cashman
Live hot seats in front of an audience. One operator sits on stage with an expert and works through a real decision their business is facing, while everyone else watches and learns. Take a hot seat yourself, or pull up a chair.

A.I. Hackathon

8 sessions with hands-on coaching
Build a practical tool for your business with hands-on coaching. There are 8 sessions, each with a new project, so join one or as many as you like. Built for beginners and experienced builders alike.

Table Talks

Small groups of up to 10
Dig into one topic with a small group of operators and an experienced host. Each Table Talk is 50 minutes at a round table of up to 10 people: the host opens with 15 to 20 minutes on a concept, then leads a conversation about how it applies to your business.

The schedule

The full, up-to-the-minute schedule is in Swapcard, our event app.

Monday, Nov 16

Arrive, meet your people, and settle in before the conversations begin.
  • 6:00 pm
    Welcome party at a surprise location in Downtown Louisville. We reveal where in the event app 24 hours before.

Tuesday, Nov 17

Start the day with TripCon, then step into the Carnival of Conversations.
  • 9:00 to 11:00 am
    Opening workshop, "Understanding People Is Your Business" with Dave Mitchell, shared with TripCon (Medallion Ballroom)
  • 11:30 am to 12:30 pm
    "Will ChatGPT Recommend Your Tour Business?" with Vitaliy Levit of Gondola, on the Strategy Stage
  • 12:30 to 2:00 pm
    Lunch on your own in Louisville
  • 2:00 to 5:00 pm
    Carnival of Conversations

Wednesday, Nov 18

A full day in the Carnival of Conversations, closing with what you'll put to work at home.
  • 9:00 am to 12:30 pm
    Carnival of Conversations
  • 12:30 to 2:00 pm
    Lunch on your own in Louisville
  • 2:00 to 4:00 pm
    Carnival of Conversations, including Open Tables on topics attendees ask for
  • 4:00 to 5:00 pm
    Reflections and Commitments, where we pair up to commit to what each of us will put to work at home
  • Evening
    Farewell gathering

Frequently Asked

Any more questions? Email aubrie@tourpreneur.com

A two day conference for tour operators built around conversation, not keynotes. Most of the event is the Carnival of Conversations: the Strategy Stage, the A.I. Hackathon, and Table Talks running side by side, so you choose where to spend each hour.

Table Talk topics come from what operators ask us about in the community, by email, and in PRO coaching. On Wednesday afternoon, we set Open Tables based on what attendees tell us they need solved. Email aubrie@tourpreneur.com with yours.

Monday, November 16: Welcome party at 6:00 pm at a surprise location in Downtown Louisville, included in your ticket. We reveal where in the event app 24 hours before.

Tuesday, November 17: The opening workshop with Dave Mitchell, shared with TripCon, from 9:00 to 11:00 am, then “Will ChatGPT Recommend Your Tour Business?” with Vitaliy Levit of Gondola. Lunch is on your own, and the Carnival of Conversations runs from 2:00 to 5:00 pm.

Wednesday, November 18: The Carnival of Conversations runs from 9:00 am to 12:30 pm and 2:00 to 4:00 pm, with Open Tables in the afternoon. We close with Reflections and Commitments from 4:00 to 5:00 pm, then a farewell gathering in the evening.

Yes. Hot seat spots are limited and first come, first served. Sign up in Swapcard once you’re registered. You can watch every hot seat without signing up.

Yes. We use Swapcard. Once you register, log in with your registration email and you’ll find the full schedule and sign ups.

The Historic Seelbach Hotel in downtown Louisville, Kentucky.

No. TripCon runs at The Seelbach the same week, one floor below us, and CONNECT keeps its own program and spaces. We come together for one shared session, the Tuesday morning opening workshop with Dave Mitchell. TripCon is run by our sister organization, TripSchool.

We have a room block reserved at The Seelbach Hilton Louisville for November 15, 2026 through November 19, 2026. Booking your room is simple, just select “Book a Room” to receive your group’s preferred rate. Book now.