Two days built around the problems that matter most to your business.
Strategy Stage
A.I. Hackathon
Table Talks
The schedule

Monday, Nov 16
- 6:00 pmWelcome party at a surprise location in Downtown Louisville. We reveal where in the event app 24 hours before.

Tuesday, Nov 17
- 9:00 to 11:00 amOpening workshop, "Understanding People Is Your Business" with Dave Mitchell, shared with TripCon (Medallion Ballroom)
- 11:30 am to 12:30 pm"Will ChatGPT Recommend Your Tour Business?" with Vitaliy Levit of Gondola, on the Strategy Stage
- 12:30 to 2:00 pmLunch on your own in Louisville
- 2:00 to 5:00 pmCarnival of Conversations

Wednesday, Nov 18
- 9:00 am to 12:30 pmCarnival of Conversations
- 12:30 to 2:00 pmLunch on your own in Louisville
- 2:00 to 4:00 pmCarnival of Conversations, including Open Tables on topics attendees ask for
- 4:00 to 5:00 pmReflections and Commitments, where we pair up to commit to what each of us will put to work at home
- EveningFarewell gathering




Frequently Asked
Any more questions? Email aubrie@tourpreneur.com
A two day conference for tour operators built around conversation, not keynotes. Most of the event is the Carnival of Conversations: the Strategy Stage, the A.I. Hackathon, and Table Talks running side by side, so you choose where to spend each hour.
Table Talk topics come from what operators ask us about in the community, by email, and in PRO coaching. On Wednesday afternoon, we set Open Tables based on what attendees tell us they need solved. Email aubrie@tourpreneur.com with yours.
Monday, November 16: Welcome party at 6:00 pm at a surprise location in Downtown Louisville, included in your ticket. We reveal where in the event app 24 hours before.
Tuesday, November 17: The opening workshop with Dave Mitchell, shared with TripCon, from 9:00 to 11:00 am, then “Will ChatGPT Recommend Your Tour Business?” with Vitaliy Levit of Gondola. Lunch is on your own, and the Carnival of Conversations runs from 2:00 to 5:00 pm.
Wednesday, November 18: The Carnival of Conversations runs from 9:00 am to 12:30 pm and 2:00 to 4:00 pm, with Open Tables in the afternoon. We close with Reflections and Commitments from 4:00 to 5:00 pm, then a farewell gathering in the evening.
Yes. Hot seat spots are limited and first come, first served. Sign up in Swapcard once you’re registered. You can watch every hot seat without signing up.
Yes. We use Swapcard. Once you register, log in with your registration email and you’ll find the full schedule and sign ups.
The Historic Seelbach Hotel in downtown Louisville, Kentucky.
No. TripCon runs at The Seelbach the same week, one floor below us, and CONNECT keeps its own program and spaces. We come together for one shared session, the Tuesday morning opening workshop with Dave Mitchell. TripCon is run by our sister organization, TripSchool.
We have a room block reserved at The Seelbach Hilton Louisville for November 15, 2026 through November 19, 2026. Booking your room is simple, just select “Book a Room” to receive your group’s preferred rate. Book now.





