Tipping, Tiktok and Evolving Your Business

Talking to tour operator John O’Sullivan is always a breath of fresh air; he likes to think deeply about the tour industry, and experiment with new ideas that often challenge the tour operator orthodoxy. John runs Depot Adventures in Melbourne, Australia and Minneapolis, Minnesota, as well as a new TikTok-based venture, One Minute Tours. John’s […]

Three Things Some Marketing Agencies Won’t Tell You

198 - Things Some Marketing Agencies Won’t Tell You

Just about every operator who I come across has a horror story about working with a marketing agency. This has left them with a bitter taste in their mouth and wary of trusting another to do the job they want them to do.

Facebook Ad Basics: 5 Top Tips

Facebook Ad Basics: 5 Top Tips

Chris provides some Facebook Ad Basics you must follow to make sure your ad campaigns are hitting all the right notes with your audience and your business.