Live talks with the experts shaping the tour industry.

Axel Lavergne, founder of Reviewflowz, works with tour operators on review management and sees the same pattern in almost every company he takes on.

Many operators who complain about OTAs have never set up the Google program that puts their own booking link beside the OTAs in Search and Maps.

Daniel Pino of Aloja and Peter Syme break down when price actually changes a booking decision, and when it only feels like it does.

Matt Davison of Travel Tractions breaks down why OTAs consistently outrank operator websites, and the audit and fixes that close the gap.

The cheapest revenue available to a tour operator right now is the visitor already on the website.

If your best operations person walked out tomorrow, would your business still know how to run a tour? This session covers PaxFlow, an operations platform for tour and activity companies focused on everything that happens after a booking: staffing, vehicles, pickups, guest info, and day-of disruptions. That gap matters because…

Tony Carne of CollabsMap walks operators through turning Instagram and TikTok search into a trackable booking channel with travel creators.

Tour operators ask about OTAs and direct bookings more than any other subject, and most keep paying the commission anyway.

Ray Bretzloff of BugMe.travel joins Pete Syme to lay out a collaborative alternative to tourism discovery: a non-gatekeeping map and a flat 20% road trip pass that keeps value in the local community.

Hana Robinson of Drop Bear Adventures joined Tourpreneur to walk through the five forces reshaping tour operators in 2026 and the specific tools she built with Dazhboards to automate repetitive tasks, consolidate guest communications, and reach over 90% direct booking revenue.