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  • Email Automations That Actually Sell Tours: The Holiday Funnel Playbook

    Want your emails to actually drive bookings—not just sit unopened in inboxes? Joe Vargas from Drip joins Chelsea Wangberg and Lauren Beebe of Like A Local Tours to share how they’ve built real, revenue-generating automations—without relying on discounts or gimmicks. You’ll discover how to: Walk away with practical strategies you…

  • 9 Proven (and AI-Powered) Strategies to Increase Direct Bookings in 2025

    Want to increase sales for the rest of 2025 and roll that momentum straight into 2026? Resmark’s Brandon Lake unpacks nine battle-tested, AI-turbocharged tactics that have already added millions in revenue for tour operators. You’ll discover how to: Learn more about Resmark: More resources from Brandon & Resmark: Key Takeaways…

  • Are you stuck in your business growth?

    David London of Softrip shares his perspective as a tech startup founder on how to achieve product-market-fit and understand whether your tour business might be stuck in a certain growth phase. This live webinar is part of Tourpreneur’s ongoing series of biweekly livestreams. Running a tour business is never static.…

  • Smarter Tech Choices: A Practical Guide for Tour Operators

    The tour industry is evolving fast, and technology is playing a bigger role than ever in how tours are marketed, sold, and delivered. But with dozens of tools and platforms available, many tour operators are left wondering where to begin, what’s necessary, and how to avoid overwhelm. Below is a…

  • Announcing a new Tourpreneur x GetYourGuide Partnership

    After many months of behind-the-scenes conversations and brainstorming, today we’re launching a brand new partnership with GetYourGuide to offer of a suite of educational resources designed to make a meaningful difference in everyone’s tour businesses, and improve our industry. A collaboration of this scale and scope has never happened before in our industry. It’s…

  • Announcing Shane Whaley as Tourpreneur’s new Head of Strategic Partnerships

    Tourpreneur was founded in 2019 by Shane Whaley, to—in his own words—”flatten the learning curve for tour operators.” With that mission, Shane started what has become the most popular travel business owner-focused podcast out there, listened to in 180 countries and by thousands on each episode. As if that’s not…

  • Google Partners with Tourpreneur for New Course on ‘Things to do’

    Over the past several months, Tourpreneur has been working with the travel team at Google to help tour operators better understand how to best use Google’s specific ‘Things to do’ program for tour operators. ‘Things to do’ allows you to connect your tour inventory to your Business Profile, as well…