Tourpreneur Retreat
a small-group retreat that will change how you think about tour design
Give us a week, we'll change how you imagine your tour business.
In the age of AI and copycat tours, the most powerful business strategy is your creativity.
The best business strategy today in the age of AI and copycat tours is your own creativity. Ours is a young industry, and we’ve only begun to imagine the possibilities of what a tour might be. Of what true hospitality looks like. Join us for an unforgettable week of reimagining what you think is possible for your tour business.
The Basics
When? Where?
Porto, Portugal — October 21-25, 2026
Manage colors effortlessly using our visual GUI, that allows you to set up your colors, organize them in groups.
HOW?
A week of 100% hands-on experiential learning
You'll learn our design strategies by doing and connecting with leaders in hospitality.
Who?
For 10 multi-day tour operators.
You are a business that relies on your uniqueness and differentiation. You aren't a scaled cookie cutter tour company.
"Design is the last great competitive advantage."
—Seth Godin
Why Design?
Most tour operators set and forget their tours. Most are in the box of finding vendors, setting times, and "solving" their itineraries like a puzzle.
This is all about going deeper.
Why Porto?
We chose Porto for the way it's thinking about its historical heritage while reimagining hospitality. New hotels, restaurants and experiences are changing its image and we'll feed off that energy as we examine our own businesses.
What will we do?
Craft and manage your reusable components like buttons, inputs, links and cards from one place, in a fully visual live editor. It's easy and fun to use.
Your Retreat Leaders
Kyle Campbell
Founder, Sudden Journeys
Kyle has created a unique multi-day tour company, Sudden Journeys. Her customers discover her from powerful storytelling on Instagram, and repeat because of the beautiful sense of design that permeates everything she does, from table design to dinner conversation questions.
Mitch Bach
Co-Owner Tourpreneur, TripSchool & Tripadventures
Mitch co-owns Tourpreneur, and runs a 7-figure multi-day tour company based entirely from word of mouth and repeat customers. For ten years he's been a recognized voice and coveted speaker on tour design topics. He's led design workshops for Disney, The Travel Corporation, Intrepid, Globus, and dozens of the largest tour companies on earth.
The Schedule
Follow our progress through the weeks as we build something amazing together.
October 1 — Virtual Kickoff Call
We'll get to know everyone together beforehand, and give you some homework in preparation for our week together.
October 21 — Welcome ceremony
Research and development sprint. Our team dove deep into user research, conducted market analysis, and began prototyping our first concepts.
October 22, 23, 24 — THE WORK
Design and architecture phase. We created wireframes, established the visual identity, and built the technical foundation for our solution.
OCTOBER 25 — FINAL MORNING REFLECTION
We'll tie everything up today. Process what we just went through, think about actionable next steps for each business, and send you onward and outward into the world!
December 1 — 1 on 1 follow ups
After a month of processing and work, you'll get a personalized 1-hour follow-up session with the instructor(s) to process and advance the stategy that arose from the retreat.
The curriculum
new design methodologies
Mitch and Kyle have spent a combined 50 years designing magical travel experiences. They've encapsulated their design philosophy into
- Every week, always recorded in case you can't make it.
- Small groups
- Main weekly call with Peter Syme is Friday 11am Eastern (USA) / 4pm UK
- Other guest coaches at other time zones.
visits to unique hospitality venues in Porto
Over 600 tour operators & experts sharing their perspective and insights on true-and-tested strategies.
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a PERSONALIZED Plan for what to do next in your business.
We'll end this retreat ensuring you've taken all the new inspiration and transformed it into a workable plan to bring back to your team.
- Always recorded for anytime watching
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testimonials
Victoria Sullivan-EatonGrayline Orlando“It means I have other people that have my back. I feel that we are a community and we are a different community within the travel space. We are not airlines, we are not hotels, we are not cruise companies, we’re not bus companies. We’re tourpreneurs. We are the tour people that help make the experiences happen. And by having that community you can leverage it. You can help with relationships. You can lean on each other and learn from each other and the learning is where the magic happens because it helps our small worlds go around.”
Nicole WillAsheville Wellness Tours“Everybody in the room — the same thoughts that swim in my head all the time swim in their heads too. I am not as crazy as I thought I was, and that’s really reassuring. It makes me feel less crazy, makes me feel less alone. I don’t think that kind of gathering in our specific experiences space happens very often.”
Don LittlefieldBrews Cruise“We tend to think of ourselves as fighting against some unknown enemy, trying to get the same consumers to pay money to us. But the reality is we’re working together to change the narrative on how tours and experiences can really be delivered, in a transformative, exciting, revolutionary, innovative way. We’re not alone. There’s a whole community of us out there.”
Mary CollinsBlue Fern Travel & Far Horizons“My favorite part was just getting to know a community of like minded folks doing similar things in the industry — I definitely did not have that community prior to this retreat and prior to Tourpreneur. There’s kind of a resource for every question you have, and that community of always meeting new folks, all over the world, is pretty amazing.”
Valur Heiðar SævarssonYour Friend In Reykjavik“When you’re a solo tour operator you sometimes get caught in your own mind, your own way of doing things. By meeting people like minded you get out of your thought process, you get new ideas, new ways of doing things, new ways of valuing things. Being part of the community helped me see that there are similar problems, similar goals. You get a sense of community.”
Eva-Maria Egipt-PeenmaaNordic Experiences“It has been really great. I feel that I have completely different new ideas for my business, but I also have some things that I needed reconfirming from the past, and now I have the assurance to do those changes.”
Transformation, Guaranteed. Or Your money back.
Listen, we know you're investing time and money. If this workshop doesn't change how you think about your business moving forward, and result in direct improvements you can implement to drive more business, we'll gladly give your money back.
Apply now!
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NON-MEMBER
If you're not a PRO member, the cost of this retreat includes one complimentary year of membership as well.
$1799USD
- Includes 1 year PRO Membership
- Everything included in PRO cost
PRO Member
Pro members
$1499USD
- 5 Days of Workshops
- 3 Dinners + daily catering (coffee, snacks)
- 2 Instructors
- 10 Person MAX
- Lodging NOT included
- Flights NOT included
Frequently Asked
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We’ll reach out within a day or two of receiving and reviewing your application.
We take a look at the shape of everyone’s business, and location and customer type, and use our best judgement.
After acceptance, we’ll ask for a $500 non-refundable deposit to secure your spot. After that, we’ll agree upon a payment plan that suits your finances. Full payment is due 30 days prior.
Of course. Email aubrie@tourpreneur.com and she’ll be happy to hop on a call or email and chat through this opportunity.