Ep. 327 — How Jeanette Built a Local Tour Business … Only For Locals
Jeanette Pierce runs City Institute, a Detroit tour and learning-journey company built entirely around a customer most operators…
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Collaboration in Tourism — The Ecosystem Effect
Ray Bretzloff of BugMe.travel joins Pete Syme to lay out a collaborative alternative to tourism discovery: a non-gatekeeping…
Ep. 326 — How ‘New Scientist’ Turned a Media Brand’s Readership Into a Multi-Day Tour Audience
Kevin Currie is Director of New Scientist Discovery Tours, the travel arm of the 70-year-old science media brand.…
Stuck, Stalling, or Scaling: A Diagnostic for Tour Operators with Dazhboards
Hana Robinson of Drop Bear Adventures joined Tourpreneur to walk through the five forces reshaping tour operators in…
How to Sell Live Remote Access to Your In-Person Tours with Tour 27
Lucas Davies and Alejandro Velásquez explain how to build a live virtual tour revenue stream alongside your in-person…
Writing Workshop: Tour Descriptions That Get Booked
Chris Torres, Tourism Marketing Agency, opens with a truth most tour operators feel but rarely state: your descriptions…
How to Build a More Resilient Distribution Strategy
One operator Icare Duplessy worked with went from $22,000 a year to $250,000 a month within six weeks…
Getting Started With A.I. Automations in Multi-Day
Cherrye Moore had been working on the same problem for years. Her five-person multi-day Italy operation was running…
Travel Creator Partnerships Without the Guesswork
When you search your destination’s high-intent keywords on Instagram or TikTok, creator posts surface at the top. Your…
Your Margins Are Lying To You: How To Calculate Actual Profitability
Gross margin tells you what a tour earned minus its direct costs. It doesn’t tell you how much…