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Content for Tour Operators – Arival offers a content masterclass and Shane finds out more!

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Content for Tour Operators – Arival offers a content masterclass and Shane finds out more!

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Content for Tour Operators

Everything Starts With Content!

On today’s episode, Tourpreneur host Shane Whaley talks content for tour operators with Arival’s Director of Marketing, Jessica Gregory.

Arival recently announced their content for tour operators masterclass which takes place on March 24th and 25th. Jessica and Shane discuss the content masterclass program and discuss why this is not a standard event but an actual course complete with homework and follow-up learning opportunities.

Today’s guest Jessica Gregory of Arival

The Content MasterClass features three unique tracks with a total of eight class units.  

Each unit delves deeply into a specific topic with one instructional class, as well as 2-3 follow-up small-group roundtable discussions for each Track featuring interactive Q&A and continued learning.

This Arival Master Class looks at key trends in travel content, what today’s travelers are consuming, and provides hands-on learning for content creation (websites, blogs, emails, ads, social, text, photos, videos), dissemination, and management.  Learn what to create, how to make it, where to place it, how to manage it, and how to measure whether it’s working.



Register here – if you type Tourpreneur in the coupon code box, we earn a small commission which helps to cover some of our costs here at Tourpreneur, thanks in advance!

Scholarship – Arival Insiders Pro Access membership Scholarship | Economic Impact and Small Operator Application Form

Today’s episode of Tourpreneur is kindly sponsored by Checkfront

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This week on Tourpreneur, the podcast for tour operators:

  • How the Content for Tour Operators Masterclass is different from virtual events.
  • Why everything starts with content
  • Learn about the 3 different content masterclass tracks and units.
  • The opportunity to follow up on learning via roundtables.
  • Which sessions are Shane and Jessica most excited about.
  • How much it costs.
  • Arival are offering a scholarship programme.
  • More about Arival Insiders Pro
  • How you can register for the content masterclass training.



Exploring the World of Tour Entrepreneurship

Thanks for tuning into this week’s episode of Tourpreneur. If you enjoyed this episode, please head over to Apple Podcasts to subscribe to the show and leave a review. Be sure to share your favorite episodes on social media to help us reach more tour operators

Don’t forget to follow us on Facebook, Twitter, YouTube and LinkedIn and join the Tourpreneur Facebook community! And for more great content and information about the tours and activity industry, visit our website and subscribe to our Daily Brief emails.

Are you looking to start or grow a travel-related podcast?



Why not hire the host and producer of Tourpreneur to give you a head start?

‘I am opening my calendar to a select few who want to create, launch and/or grow a podcast in 2021.

I am capping this at 3 people at a time because I am all about exceeding expectations. Drop me an email at shane@tourpreneur.com so we can plan a time to discuss your podcasting goals.

Thanks for tuning into this week’s episode of Tourpreneur. If you enjoyed this episode, please head over to Apple Podcasts to subscribe to the show and leave a review. Be sure to share your favorite episodes on social media to help us reach more tour operators

Don’t forget to follow us on FacebookTwitter, and LinkedIn and join the Tourpreneur Facebook community! And for more great content and information about the tours and activity industry, visit our website and subscribe to our Daily Brief emails. 

Reach Out and Connect with Tourpreneur the Tour Operator Podcast.

Visit Tourpreneur on the Web

Read the Daily Brief

More About Tourpreneur Host Shane Whaley

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Tourpreneur Page on Facebook

Tourpreneur Group on Facebook

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Contact Tourpreneur

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Shane Whaley

Shane Whaley is the Producer and Host of the Tourpreneur Podcast. He is also the curator in chief for the Tourpreneur Daily Brief. Shane has worked in the travel industry for almost twenty years.

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