Sprints

Trish Higgins of Chenmark guides you through what to consider when selling your tour business, and questions to ask when buying one.

OPENS JANUARY 2023

Learn from the master how to create, optimize and track your paid ad campaigns on Google.

Dorene Wharton, Chris Torres and Mitch Bach each share their insights and tips for how to craft a blogging strategy for tour operators.

Follow this step-by-step guide and you’ll have an optimized, well-designed tour business website!

Zeb Smith of Zebulon guides you through his thinking for pricing strategy for tour operators.

Mitch guides you through the basics of a sound email marketing strategy, applicable to both day and multi-day operators.

8 videos, 1 PDF. From website to tour page to email newsletters, Dorene covers the best tips and practices for mastering copywriting for your tour business.

Using principles gleaned from psychology and design theory, Mitch guides you through 7 easy ways to refine your tour to make the most impact with your guests, delighting them and increasing your reviews and tips.

17 modules focused on short, practical tips to transform your multi-day tour marketing approach. From actionable Facebook Ad tactics to how to engage with your customers via email, this course will improve your understanding of multi-day marketing.

From pricing to photography, Peter leads you through a series of practical tips for maximizing the benefit of OTAs in your business, and offers a series of helpful questions for understanding how and whether to engage with them.