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Category: Marketing for Tour Operators
How You Can Increase Tour Bookings and Reviews with Photos
March 8, 2022
Ryan O’Grady, the founder of Fotaflo joins us today to share how we can increase tour bookings and reviews with guest photos, which he calls ‘memory marketing.’ Ryan explains how tour businesses can leverage photo ...
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Bike Tour Business, Bike Tours, Marketing for Tour Operators, Multi Day Tours, Podcast Episodes, Women Tourpreneurs
What I Learned Running a Tour Business for Over 30 Years
March 2, 2022
Lauren’s Lessons Learned Running a Bike Tour Business for 31 Years Today’s guest shares with us some of her lessons from 30 years of running a tour business. We cover a lot of ground including ...
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8 tools and tricks to drive more direct bookings to your tour/activity business
February 1, 2022
From email marketing software to paid search marketing, In this guest post, Xola share 8 tips and tricks to boost your company’s direct bookings. It’s no secret that Online Travel Agencies (a.k.a. OTAs) can ...
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Shane’s Big Hairy Audacious Instagram Reels Experiment
January 28, 2022
Instagram Reels for Tour Operators We are receiving more and more questions from tour operators who want to learn Instagram Reels but are unsure where to start. These questions have inspired Shane to dig into ...
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3 Digital Marketing Tips For Tour Operators That Are Proven to Boost Tour Sales
December 7, 2021
There are thousands of digital marketing tools, agencies, self-proclaimed gurus and advice listicles out there. Sifting through the ones that are relevant can seem like a monumental task. So when we have the opportunity to ...
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Digital Marketing Tips for Tour Operators with Evan Tipton Of TOMIS – meet the Marketing Agency (163)
November 16, 2021
Meet the Marketing Agency with TOMIS Welcome to the second session of our exclusive Meet the Marketing Agency series guest hosted by Social Media Strategist Shawn Teasley Evan, Billy, and Amada discuss digital marketing tips ...
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Meet the Marketing Agency – TMA and two tour operators discuss Facebook Ads, Google Things to Do and Much More!
October 26, 2021
Tour Operator Round Table – How to work with a marketing agency! Meet the Marketing Agency is a brand new series on the Tourpreneur podcast! Social media expert, Social Tonic’s Shawn Teasley hosts a round ...
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Boat Tours, Cruises, Featured, Marketing for Tour Operators, Podcast Episodes, Water Tours, Women Tourpreneurs
First-hand tips for buying or selling a tour business with Trish Higgins of CapnFish! (159)
October 6, 2021
Buying and Selling a Tour Business Trish Higgins bought Cap’n Fish’s cruises in idyllic Boothbay Harbor, Maine: known for its puffins, whale-watching, and picturesque lighthouses. So what could go wrong? For starters, she signed the ...
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Blog, Blogging Tips, Content for Tour Operators, Featured, Marketing for Tour Operators, Podcast Episodes, Women Tourpreneurs
Repurposing Content – How It Helps You Expand Your Audience and Reach (150)
May 18, 2021
Repurposing Your Content – Blogging for Tour Operators Part 3 In part 3 of our blogging for tour operators guide, marketing expert Dorene Wharton returns to discuss the benefits of repurposing your content into fresh, ...
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Featured, Food Tours, Instagram for Tour Operators, Marketing for Tour Operators, Podcast Episodes, Walking Tours, Women Tourpreneurs
Tour Operator Reveals How She Uses Instagram to Grow Her Tour Business. With Otehlia Cassidy of Madison Eats Food Tours (148)
May 10, 2021
Today’s episode of Tourpreneur is kindly sponsored by FareHarbor Madison Eats Food Tours Owner Otehlia shares her Instagram tips for tour operators Today Otehlia and I dive into the world of Instagram marketing for tour ...
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Boat Tours, Featured, Marketing for Tour Operators, New Zealand, Podcast Episodes, Women Tourpreneurs
With her partner fighting for his life, Krystle shares how she single-handedly took over the running of the couple’s water tour business (147)
April 27, 2021
Krystle shares the three major lessons that she has learned after she was forced to run the family water tour business. Today, we hear the inspirational journey of one woman’s determination to keep her water ...
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Don Littlefield shares his 3 major strategies for growing a brewery tour business. (146)
April 20, 2021
“Over 35,000 people have been connected to Maine’s craft alcohol producers since our tours began almost 10 years ago” Don Littlefield is a legend in the brewery tour business and he shares his 3 major ...
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Blog, Content for Tour Operators, Content Marketing, Featured, Marketing for Tour Operators, News, Tourpreneur Blog
Marketing for Tour Operators: Creating Content Saved Our Tour Business.
April 8, 2021
Tour Operator Patrick van Rosendaal talks marketing for tour operators with Shane Whaley. He reveals how BE NY grew from nothing and how creating a content factory saved 2020 BY BEN FINCH “It was really ...
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5 things we learned about Clubhouse for Tour Operators
March 25, 2021
Clubhouse is the current darling of the tech industry. But is Clubhouse for Tour Operators? Shane sat down with a few tour operators to work out how it can be used by the sector BY ...
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Clubhouse for Tour Operators, Tips from Tour Operators, Tour Guides, and a Podcaster. (141)
March 23, 2021
Intrigued by Clubhouse? Then today you can be a fly on the wall as I record an actual session for you – the room was titled Clubhouse for Tour Operators. Is Clubhouse for Tour Operators ...
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Blogging Tips, Content for Tour Operators, Content Marketing, Marketing for Tour Operators, Podcast Episodes, Women Tourpreneurs
Blogging for Tour Operators – Essential Blogging Guide for Tour Businesses Part 1
March 9, 2021
Part 1 – How to get started with blogging for your tour business. Dorene Wharton of TravelLife Media returns to Tourpreneur today to share ideas and tips on blogging for tour operators. In part 1 ...
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Content Marketing, Featured, History Tours, Marketing for Tour Operators, Podcast Episodes, Walking Tours
Content Creation Tips for Tour Operators and the importance of building a content factory. with Patrick van Rosendaal (133)
February 9, 2021
Content Creation Tips for Tour Operators Tourpreneur Patrick van Rosendaal of BE NY joins us today to share content creation tips for tour operators based on his own real-life experiences. He discusses how content plays ...
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Copywriting Tips for Tour Operators with Dorene Wharton (106)
August 4, 2020
TP106 – Copywriting Tips for Tour Operators – How to improve your website copy. Dorene Wharton joins me today to share copywriting tips for tour operators. She shares how writing copy is an art and ...
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Listen in to a Local Marketing for Tour Operators Coaching Call (102)
July 21, 2020
Listen in to a Local Marketing for Tour Operators Coaching Call with Marketing Expert Jeremiah Calvino Tour Operators know the importance of local marketing for tour operators during COVID-19 but how exactly do we go ...
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How Tour Operators Can Tap Into Local Markets with Checkfront’s Kyla Steeves. (93)
June 9, 2020
Not sure how to market your tours and activities locally? Then today’s Tourpreneur is for you! Checkfront just released an in-depth and highly actionable e-book on local marketing, which covers everything from optimizing your local presence ...
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